High Times And Agency Unite To Sell Marijuana To Mainstream

For this report, sparks & honey conducted proprietary research and interviewed cannabis industry experts

NEW YORK: Marijuana advocates are teaming up with Madison Avenue to try to make pot palatable to mainstream Americans — and to the advertisers that want to reach them. High Times, the 42-year-old must-have magazine for the cannabis enthusiast, has collaborated with Sparks & Honey, an Omnicom advertising agency, on a report meant to prompt Read the full article…