COLORADO: The Denver Post is appointing an editor to oversee our coverage of the recreational marijuana law taking effect in January. Tuesday, we made the announcement on who would have that position: Ricardo Baca, entertainment editor and music critic who has been at The Post for nearly 12 years. News Director Kevin Dale announced the decision in a memo to the newsroom:
I’m happy to announce that Ricardo Baca has been appointed the editor of the marijuana website we are building. In this new role, Ricardo will be responsible for building the community and engagement around the site much like he did with Reverb in its early days. Ricardo will be working with editors and reporters in every department to ensure the site is lively, authoritative, in-depth, educational and packed with content spanning regulations to reviews.
For nearly 12 years, Ricardo has been the authority on our music scene, as a critic, the co-founder of the Underground Music Showcase and the founder of Reverb. For the past two years, he has excelled at leading our Entertainment section.
As we’ve said, the legalization of marijuana in Colorado is our biggest story in the coming year. Ricardo is the perfect person to lead this charge — and he will need all of our resources.