Red Light Holland is among the first ever publicly traded companies in the Psychedelic sector to legally sell ‘microdose packs’ and the Company is charging into mainstream-media with recent partnerships with major media moguls
THE NETHERLANDS: Red Light Holland is separating itself from the Pharma psychedelic companies through the announcement of several mainstream media partnerships, in addition to legally selling natural microdoses to consumers, via Magic Truffles in their branded iMicrodose packs in the Netherlands.
Along with CEO Todd Shapiro, Red Light Holland has partnered with established media figures, setting the pace for the Legal Psychedelic industry as Red Light Holland is quickly becoming known as – The People’s Company who want to provide responsible adult access now.
- Comedian, Russell Peters, named Chief Creative Officer
- Industrial Artist, Karim Rashid, named Head of Design
- Influencer, Khloë Terae, named Clothing Brand Ambassador
Together, the 4 media stars, from different creative sectors, yield a total of approximately: 5 Million Twitter followers, 5 Million Facebook Fans, 3.3 Million Instagram followers. They believe through education, information and technology adults should have the right to choose if they want to legally microdose psilocybin, which is now being taken quite seriously to the masses. While legalization and decriminalization announcements worldwide continue, Red Light Holland is carefully, responsibly and cleverly building a brand promoting an iMicrodose lifestyle which highlights living in the moment and connecting to people and the environment.
Russell Peters Named Chief Creative Officer
Named as one of Rolling Stone’s 50 best comics of all time, and holder of the UK attendance record for highest number of tickets sold for an individual comedy show, Russell Peters is considered a juggernaut in the world of comedy
In a recent announcement, Red Light Holland CEO Todd Shapiro said, “As one of the most popular entertainers across the world, Russell brings a creative mind like no other to Red Light Holland. We will lean on his savvy business skills, joyful quick wit, and his extraordinary ability to appeal to and connect with millions of people, to connect with end consumers, build strong brand recognition, and drive Red Light Holland forward towards its goal of becoming the most recognizable premium magic truffles brand on the planet.”
Karim Rashid Named Head of Design
Time magazine has described Karim Rashid as the “most famous industrial designer in all the Americas” and the “Prince of Plastic”. He has worked with top brands including Hugo Boss, Samsung, Citibank, 3M, Sony Ericsson, Umbra, Bobble, Christofle, Alessi, and many more.
Karim, who has worked with major global brands believes in our vision and together we will bring it to life through the Wisdom Truffle Companion,” said Red Light Holland CEO and Director, Todd Shapiro.
“The Wisdom Truffle” is expected to be designed by Karim Rashid. The Wisdom Truffle will be a figurine expected to be produced in three different sizes and which can potentially be sold across the world in approximately late 2021.
The idea of the Wisdom Truffle is to work through Red Light Holland’s Augmented Reality to encourage people to leave their phone behind and instead recommend one goes for a “walk” or go outside to “exercise” and to “live in the moment”. The Wisdom Truffle’s intention is to highlight an iMicrodose lifestyle, which promotes positivity, help put a smile on one’s face and connect people to an enlightened community.
Khloë Terae named Clothing Brand Ambassador
Khloë has appeared in major Fashion Magazines, walked runways in Paris, LA, Miami, NYC, & Toronto, and has appeared on numerous Billboard ads in Beverly Hills, Las Vegas & West Hollywood.
“We are very excited to work so closely with Khloë, who on top of being a world famous model and influencer, is an incredible spokesperson for Autism Speaks and is an all-around great human! Red Light Holland’s core belief is to work with good-natured, empathetic, spiritual, fun and energetic people. We respect Khloë’s social media expertise, her ability to connect with millions of people on a daily basis and we embrace her stylistic integrity,” said Red Light Holland CEO and Director, Todd Shapiro.
“I’m ecstatic to be partnering with Red Light Holland and the Company’s progressive movement. I’ll be proud to model and promote the Company’s clothing to millions of my followers, in many different settings. I’m Canadian, so I especially love the toques!” said Khloë Terae.