NEW JERSEY: Jerrick Media, a digital media and technology company focused on the development and marketing of branded digital content and e-commerce properties, announced today the launch of Potent, a new marijuana themed vertical.
Potent is a platform exploring the marijuana lifestyle and cannabis culture in an educated and informative fashion. The launch of Jerrick Media’s fourth vertical on its CMP Vocal, Potent has premiered Baked: Cooking with Mary Jean as its first digital series. Baked, which was produced in Canada by LadyPants Productions, features Vancouver personality, pin-up model, and cannabis expert, Mary Jean Dunsdon, in a cooking show with one special ingredient: cannabis. This is the first digital series released through the Jerrick Media and LadyPants Productions collaboration. Baked is exclusively sponsored by Phant Extracts, aVancouver based company specializing in premium extracts.
Jerrick Media also released Baked: A Marijuana Cookbook in conjunction with the release of the digital series on Potent. The cookbook is the third in Jerrick Media’s canon of publishing, following The Mind’s Eye: The Art of OMNI and No One’s Pet: The Autobiography of Sheila Kennedy.
Commenting on the launch of Potent, Jerrick Media CEO Jeremy Frommer said, The launch of Potent, coupled with the premier of Baked, is another significant step forward for us in demonstrating the power of our platform and the value of our growing portfolio of digital media properties. The Baked project has already paid for itself through presold advertising and sponsorship, placing us in a solid position with unlimited future upside from the start. We look forward to building the Potent vertical as we continue to create a unique C2C platform with our thought provoking digital content.”
Jerrick Media is a digital media and technology company co-founded by former RBC Capital Markets Executive and Wall Street veteran, Jeremy Frommer, and his long time friend and business partner, movie and television producer, Rick Schwartz, whose credits include Black Swan, The Departed, and the Spike TV Series Lip Sync Battle.