CALIFORNIA: New research identifies why illicit sales are thriving in the world’s largest cannabis market, and what that means for legal retailers
Who: Peter Gigante, head of policy research at Eaze
What: California is seven months into rolling out the world’s largest adult use cannabis market. Eaze’s head of policy research, Peter Gigante, will present new research that shows why Californians are still purchasing illegal cannabis and what opportunities there are for the legal market to prevail.
This briefing will provide new consumer data on:
- Why do consumers still seek out illegal cannabis when legal products are available?
- What is the impact of taxes on purchasing behavior?
- What are the differences in illegal purchase behaviors between regions?
- What impact does a focus on wellness have on illegal purchases?
When: Wednesday, August 8, 2018 at 1:00 pm ET/10:00 am PT
Where: Telephone briefing and Q/A to be accompanied by written research findings distributed by email 30 minutes prior to the briefing.
How: Dial-in (877) 876-9176; Conference ID – Eaze