Washington Medical Marijuana Business Tests Advertising Limits

WASHINGTON:  A Port Angeles-based medical marijuana company’s new advertising strategy is turning heads — and raising questions about cannabis marketing.

The business, called Chronically On Time, deploys an individual dressed in a green bear suit to advertise the company’s MMJ delivery service. “Buddy the Bear” stands on the sidewalk of busy streets, wearing a sandwich board with a promotional message while waving to passing cars.

Some locals feel that the mascot could appeal to kids, but the business owner said that is not the intent.

“We’re after the older crowd,” owner Liz Beavers told Seattle’s King 5 News. “People just need to be honest with kids. It’s a marijuana delivery service. It’s medicine.”

Read full article @ Kitsap Pennisula Business Journal

Leave a Reply

Your email address will not be published. Required fields are marked *