NEW YORK: Josh Gordon would cut a dashing figure in a suit. He grew up in Miami, Fla., as the son of two private wealth managers and saw himself going into the same field. He enrolled in Fordham Graduate School of Business, moved to the Upper West Side and had some interviews for jobs with investment banks.
But, it turns out, a suit’s not his style.
It was at Fordham that, for a class project four years ago, he did research into the new legal marijuana economy. Some people’s eyes get red around marijuana; Gordon’s filled with dollar signs. The budding economy was in need of some refinement, and he saw a plan.
He soon built a prototype: a sleek tin carrying case for joints — something that would do for doobies what the velvet bag does for Crown Royal.
“You go into a dispensary and buy $100 worth of cannabis and it’s coming in that bag you got when you were going to school,” the 27-year-old says in a glass-lined conference room on West Broadway.