NEW YORK: Kerri Accardi wants to educate the world about cannabis. She’s been on a personal and professional mission since 2014, when a close relative passed away after an agonizing battle with cancer, suffering the brutal effects associated with chemotherapy and radiation — a battle Accardi believes might have been won had legal cannabis been available.
Her mission to the Staten Island, NY native to the canna-friendly West Coast right at the time when legalization movement was gaining momentum, where she connected with the advocates, growers, caregivers and community leaders who were at the center of California, Oregon and Washington’s quasi-legal medical marijuana movement.
With an activist’s eye and a passion for the plant, Accardi and her team at 420MEDIA have now created A New Cannabis Channel (ANewCannabisChannel.com), an omni-channel media play debuting April 20, 2021 (4/20). Initial programming will include three original series: “5th Quarter” hosted by NFL Super Bowl Champion and cannabis activist Marvin Washington; “Nurse Talk” hosted by Nurse Heather Manus Sobel, founder of the Cannabis Nurses Network; and “Faces of Cannabis” intimate conversations with cannabis industry thought leaders, and will be available on ROKU, Amazon Fire Stick, Android, and iOS.
An ad-supported platform, A New Cannabis Channel is offering permanent commercial placement with integrated marketing, in-video shopping, social media and PR packages for the three inaugural series.
Listen in as MJNews founder David Rheins and Kerri Accardi catch up in this MJChannelOne Exclusive Interview: