Search Results for: nurse heather

‘Nurse Heather’ Is Bringing Cannabis Education To A Mainstream TV Audience

CALIFORNIA: For more than a dozen years, Nurse Heather has been on the cutting edge of medical cannabis education.  Beginning April 20th, 2021, she’ll be taking that knowledge, and her cannabis nurses’ perspective, to a mainstream TV audience in her new role as host of “Nurse Talk”  — one of three on-demand programs debuting on 420MEDIA’s ANewCannabisChannel.com

Each episode of Nurse Talk will feature one-on-one  conversations with leading cannabis nurses, doctors, patients, pioneers, and celebrity athletes, exploring answers to common questions about medical cannabis, with a particular focus on understanding the endocannabinoid system, cannabinoid therapeutics, and dosing.

MJNews’ David Rheins had an opportunity to sit down with Nurse Heather this week for an exclusive conversation, during which she explained that her relationship with the plant began as a teenager, where like so many she was introduced to marijuana as a recreational social lubricant.  It was only many years later, as a practicing healthcare professional, that Nurse Heather discovered the powerful medicinal benefits of medical cannabis. A knowledge that she learned directly from from her cannabis-using patients — not through nursing school, professional education, or other healthcare professionals who remained largely ignorant and skeptical of the plant.

As that firsthand patient and clinical experience grew, Nurse Heather began to share that knowledge with other healthcare professionals, and soon became a “go to resource,” public speaker and community leader, picking up the appellation “Cannabis Nurse Heather” along the way. 

Nurse Heather was invited to join an New Mexico dispensary license, assuming the responsibility of sharing with the dispensary staff all she had learned along her journey. She immersed herself on a mission to learn everything she could about the science of cannabis, participating at conferences like Patients Out of Time, Marijuana for Medical Professionals where first discovered the endocannabinoid system.

That knowledge blew “the top of my head off” she told MJNews, “I couldn’t unlearn it, and as a matter of fact I had to share it. It became a passion of mine to help educate my colleagues.”

“Nurse Talk” will debut on April 20, 2021, available for on-demand via Roku, Amazon Fire TV, Android and iOS.

420MEDIA Trailblazers In Cannabis: Meet Cannabis Nurse Heather Manus

mjba Business

Digital marketing agency 420MEDIA and the Marijuana Business Association (MJBA) have joined forces to create a series highlighting entrepreneurs trailblazing the cannabis scene. We’ll ask each of these industry pioneers the same 5 questions.  This week, we meet Nurse Heather Manus, RN, the founder of the Cannabis Nurses Network. 

1. Tell us about your Company

Established in 2015, Cannabis Nurses Network is a global network of registered nurses who include Endocannabinoid System health, and implement cannabinoid therapeutics to support our patients’ journey to holistic balance.  We are empowering nurses through education, opportunity, recognition, and advocacy.

Cannabis Nurses Network provides continued education courses and empower our nurses with ongoing professional development opportunities. Our members have unprecedented opportunities to connect with other industry professionals, participate in thought-leader action projects, advance their expertise and influence the future of cannabis medicine.

We honor, recognize and support nurses’ successes and the diligent work being conducted by individual cannabis nurses worldwide. Cannabis Nurses Network provides our platform for recognition of outstanding nurses, and their efforts within the community are shared and celebrated.

Our organization insists on advocating for the health, well-being and professional safety of nurses and patients embarking on their cannabis nurse journey.

Cannabis Nurses Network poster2. Why did you choose the cannabis/hemp business?

As nurses and healthcare professionals, we are taught extensively about the 11 human body systems and how to assess and think critically to address relevant or potential health issues. However, healthcare professionals are not currently being taught about the 12th body system; the Endocannabinoid System, which is the largest receptor signaling system in the human body, responsible for systematic homeostasis and balance.

As more states and countries are legalizing cannabis and cannabinoids for human use, it is imperative that nurses and healthcare professionals have knowledge and understanding of the endocannabinoid system and cannabinoid therapeutics.

In addition, the cannabis industry is the fastest growing industry in the United States, providing a multitude of opportunities for “Cannabis Nurse Entrepreneurs” to emerge and shine.

3. What change will your firm address in the industry? Does it address an unmet need?

Cannabis Nurses Network prides itself on identifying and addressing unmet needs within the healthcare and cannabis industries, and are continuously bridging these gaps. CannabisNursesNetwork.com is home to the only online Cannabis Nurses Media and Cannabis Nurses Directory, designed to promote Cannabis Nurses and their businesses to the public.

Additionally, the Cannabis Nurses Network Conference is the only conference in the world, dedicated to providing continued learning, by educating Cannabis Nurses on the science, research, and practical applications of advancing endocannabinoid system and cannabinoid therapeutics care and knowledge. The Cannabis Nurses Network Formal Awards Dinner is our way of recognizing and honoring outstanding Cannabis Nurse Leaders.

nurse heather awards show4. What has been the reaction to your product/service/technology?

The most fulfilling aspects of establishing the Cannabis Nurses Network has been witnessing the professional growth and confidence of individual nurses who are engaging in the many opportunities that CNN has to offer. From authoring media articles to participating in the official Cannabis Nurses Speakers Bureau, nurses are learning, growing, and leading the way towards a revolution in healTHCare. Since establishing the organization in 2015, Cannabis Nurses Network has been touching and empowering the lives of nurses worldwide, and we’ve only just begun.

5. Are there any upcoming milestones for your company?

Cannabis Nurses Network has been leveling up in 2018; releasing the official online CannabisNursesNetwork.com website during National Nurses Week in May; providing professional development opportunities for nurses interested in advancing their knowledge base and career in Cannabis Nursing.

2019 will mark the 4th year of continued nursing education through the Cannabis Nurses Network Conference (CNNC). CNNC is a unique 3-day educational opportunity for nurses, healthcare, and licensed wellness professionals who are interested in advancing their expertise in cannabis medicine.

Cannabinoid research is being conducted worldwide. Where better to educate medical health professionals than sunny San Diego, California; home of the Center for Medicinal Cannabis Research.  Attendees will learn about science, research, and clinical applications related to the human endocannabinoid system and cannabinoid therapeutics from world-class experts during CNNC.

Meeting and mingling with authors, researchers, and presenters while engaging in once-a-lifetime networking opportunities during the CNNC Mixer and Formal Dinner experiences.  To balance out an intellectual and stimulating program, attendees will have the opportunity to engage in an immersive, heal the healer, self-care experience. Leaving our guests feeling balanced, empowered, knowledgeable, confident, and connected. 

CNA EventWhere can readers learn more?

Contact Info:

Social Media Links:

○      https://www.linkedin.com/in/naturenursern/

○      https://www.facebook.com/cannanurse/

○      https://www.facebook.com/cannanursesnetwork/

Additional Links: 

Cannabis Nurses Network Conference 2019

https://www.facebook.com/cannanursesnetwork/videos/249834502323255/

https://www.facebook.com/cannanursesnetwork/videos/449913218862007/

 

 

Cannabis Nurses Network Conference 2020 With Focus On How Cannabis Has Caused A Revolution In Healthcare

Virtual Educational Session and Panels Devoted on New and Promising Cannabis-based Therapeutics

Conference expected to be in person in 2021 with Ticket in 2020 to include both Events

CALIFORNIA: Noted medical cannabis experts and health professionals will be leading educational panels and continued education programs at this year’s Cannabis Nurses Network Conference (CNNC), the annual professional development and education conference designed exclusively for Registered Nurses and wellness professionals to advance their understanding of cannabis medicine, the endocannabinoid system, and practical applications in day-to-day patient care & practice.

This year’s conference will be held virtually on September 3rd and 4th. This year’s ticket includes an in-person ticket for 2021’s CNNC conference, expected to be held in San Diego once it is safe to do so.

CNNC 2020 is an advanced, unique, and empowering 2-day education experience; the program is designed for nurses, healthcare and licensed wellness professionals who are serious about advancing their expertise in cannabis medicine. According to Cannabis Nurses Network, the speakers, education content and programming schedule for September will continue as planned, and for the in-person experience will be built upon the virtual event with even more advanced education, and additional speakers.

“We will take the “Revolution in Healthcare” theme of our conference very seriously – so we are taking this opportunity to continue with our conference, by innovating on the CNNC experience. We have moved the conference into a virtual space for the September 3rd-4th 2020, with special experiences designed to take advantage of online technology. Once large events have been given the “all clear” by the State of California, we will be rescheduling our in-person event for an appropriate time in 2021,” said CNN Founding Member, Heather Manus, RN.

Tickets to CNNC 2020 will get attendees admission to TWO full scale cannabis education conferences for medical professionals. According to CNN management, this is a great opportunity for new cannabis nurses to participate in the privacy of their own home, making connections and new friends they can join at the in-person event when it is rescheduled.

Nurse Heather Manus is founder of the Cannabis Nurses Network

TOPICS FOR 2020 VIRTUAL CNNC: ESSENTIAL EDUCATION AND EXPERT PANEL SESSIONS

CNNC 2020 offers two full days delivering accredited continuing nurse education credits (CEU) in cannabis medicine education. Healthcare professionals are encouraged to register to learn about cannabis science, research, and clinical applications related to the human endocannabinoid system and cannabinoid therapeutics from world-class experts.

This year’s topics include:

  • Cannabis and Cancer Care – Can Cannabis offer Quality of Life
  • The Emergence of Cannabis Nurses
  • New and Promising Cannabis Therapeutics
  • Overcoming Roadblocks to Effective Care
  • Pharmaceutical considerations for Nurses
  • Supporting Patient Empowerment
  • Healing with a Tender Touch
  • Nurturing Nursing Partnerships
  • Advancing Nursing Practice
  • Elevating Sports Medicine
  • New Approach to Elder Care
  • Lessons from Plant Messengers
  • Hemp Healing: Planet, Progress and People
  • Political Nature of Healthcare and Research

“Patients are using cannabis legally, with or without medical oversight. Nurses are being encouraged by the National Council State Boards of Nursing (NCSBN) to seek and gain knowledge regarding Cannabis Patient Care. I believe we are witnessing a revolution in healthcare, and Nurses are among those at the forefront,” adds Nurse Manus. For more information on purchasing tickers for both the 2020 and 2021 events, please log to Cannabis Nurses Network.

Roundtable Discussion for Nurses Week 2019: Why Are You A Cannabis Nurse?

image1

According to a gallop poll done in late 2018, nurses consistently rank at the top of the country’s most trusted professionals. More than four in five Americans (84%) again rate the honesty and ethical standards of nurses as “very high” or “high,” earning them the top spot among a diverse list of professions for the 17th consecutive year.

And this week, America celebrates them.

National Nurses Week begins on National Nurses Day, May 6, and concludes on May 12, the birthday of the most famous of nurses, Florence Nightingale.

image2

Today’s cannabis nurses, play various roles including being a patient advocate and educator and are tasked with the key role in helping patients and their caregivers, understand cannabis, from how they can use it, how often to use it, and help them figure out drug interaction from their other medications.

In addition to guiding the use of cannabis in a way that minimizes unwanted side effects, cannabis nurses must also identify drug interactions, assist in titrating or tapering doses, test strains, and educate the patient and family members – encouraging them to discuss treatment with other healthcare providers in the continuum of care.

We spoke with several cannabis nurses who attended the recent Cannabis Nurses Network Conference earlier this year, joined us in a roundtable discussion to ask the important question: Why are you a Cannabis Nurse?

“I am a cannabis nurse because I believe in the power of the plant to heal our bodies and minds in a natural way.  I believe in cannabis therapeutics because our bodies have an Endo-cannabinoid system that is dependent on our ingestion of cannabinoids and we have research now that suggests when we are deficient in cannabinoids that it actually leads to other illness and disease processes.  Cannabis is a wellness drug we should all consume in some form.” –James Schwartz BSN, LNC, CEO

image3

“I became a cannabis nurse by accident. After a critical illness left me on a ventilator, in a coma, my recovery was difficult. Wheelchair bound, with serious PTSD, I spent endless hours researching a road to recovery. Crippled by pain, insomnia and anxiety, nothing seemed to help. It was my children who suggested I try cannabis. Like many people I currently see at Magnolia Wellness, I had to overcome my personal biases and give cannabis a try. There is an old saying about “and the children will lead us”, let me tell you this, it will be cannabis nurses holding their hands! Health and wellness are the right of everyone, and cannabis can help give them that. I became a cannabis nurse to educate and facilitate their successful path.” –Barbara Blaser RN

“I am a cannabis nurse because this is where I am called at this time in my life. I knew from a young age this plant was special. I only regret that I never questioned the propaganda of the past but vow to fight for the right for humankind to use this plant in any way they may find useful to increase quality of life for now and all future generations.” –Dawn-Marie Steenstra LPN, SDC, IC, QA, SCC

image4

“I believe in it. I believe cannabis medicine changes lives, and as long as I have air in my lungs, I will fight for access for my patients. Everyone deserves autonomy to their health care, and I will die fighting for that right.” -Gina Lucero RN

 

“I am a Cannabis Nurse because cannabis has helped me through my second battle with breast cancer and my lifelong struggles with anxiety and depression. There is a world of education necessary to teach other nurses and it is important to change the stigma of cannabis as it relates to Scheduling and the therapeutic benefits it has as medicine. Raising awareness for Cannabinoid Therapeutics and alternative therapies that enhance the Endocannabinoid System has become a passionate part of my nursing career. As a nurse it is necessary to learn about the future of healthcare and the importance of alternative therapies to assist in the crisis of the national opioid epidemic as well as our national crisis of suicide. Cannabis will change the way we look at heaTHCare.” –Nique Pichette, MSN RN

“As a Certified Hospice and Palliative Care Registered Nurse I’ve been directly involved in the care of many Michigan patients whose end-of-life journey was significantly affected by the use of medical cannabis. Watching their successes and struggles I saw the need for unbiased scientific cannabis education.” -Cathleen Graham RN CHPN

“Cannabis has made an enormous impact in my own life, and in the life of my daughter, by sparing our individual health crises.    These are the reasons for my passion doing this work.   I find it rewarding to utilize my own life experiences and the knowledge gained to educate patients in need, as this gives purpose to the pain and furthers my own healing process in return.   I believe promoting cannabis as a viable medical option and requiring that patients are prioritized over profits will promote a badly needed health care paradigm shift, thereby improving outcomes for those patients who are falling between the cracks of our current system.  Having my own quality of life spared by cannabis, I am wholly committed to this pursuit, and won’t stop advocating until cannabis access is considered a basic human right.” -Janna Champagne, BSN, RN

image2-1

“When I first became knowledgeable about cannabis medicine I was in disbelief. Over the last 12 years I have been a hospice nurse, and the suffering both physically and mentally that I have witnessed is very real. I have spent a great deal of time learning the science while at the same time seeing the miracles of cannabis for patients. Reading and digesting the vast research and benefits of cannabis can seem like a slap in the face to any nurse who has spent their career trying to improve patient outcomes and quality of life. Where was this tool, this miracle plant when I was witnessing so many pre-mature deaths and so much suffering?  Apparently, it was being hidden by our own government under the guise of a schedule 1 drug, with no medicinal benefits and a high potential for abuse. The truth is, that even now while some people can and do benefit enormously from cannabis medicine, others are still suffering and being criminalized for trying to.  It is impossible to get the full health benefits from this plant when current US researches aren’t being allowed to research it, when patients are being told what specific cannabinoid they can or cannot have, how many plants they may can grow or what percentage of tetrahydrocannabinol they can have. This plant and its benefits are not understood when nurses and doctors still claim to be “anti-pot”.  How can anyone even be allowed to be a health care provider and not comprehend the enormous importance of the ECS and the relationship of cannabis to supplement this system. How can we as nurses not fight for justice that this plant and every victim of the government deserves? I am a proud cannabis nurse because I am an educated patient advocate. I am a Cannabis Nurse because every nurse should be.” –Marcie Cooper, MSN RN APHN-BC

“Cannabis chose me to carry her message. Cannabis taught me about the endocannabinoid system, the largest receptor signaling system in the human body, responsible for modulating and creating systematic homeostasis. Cannabis taught me about endocannabinoid deficiency, and the benefits of supplementing this deficiency with cannabinoids, acupuncture, nutrition, and mindfulness. Cannabis has taught me how to be a better nurse, a non-judgmental nurse, a fierce patient advocate nurse, a “woke” nurse aware of my mission and responsibility to help lead a revolution in healthcare, allowing cannabis wisdom to be our guide.” –Heather Manus, RN

Cannabis Nurses Network promotes and provides quality Education for ongoing continued learning. Through education and shared information, nurses are supported in gaining knowledge, experience, and confidence. Knowledgeable nurses who have understanding of the Endocannabinoid System and Cannabinoid Therapeutics are making major impacts within the healthcare and legal systems, as well as, the wellness and cannabis industries worldwide.

 

For Nurses Week, during Nurses Week, CNN is offering discount membership, CNNC 2020 Early-bird tickets, and a new online Continued Education Program, “Rooted in Science: Nourished by Nature.” For more information, log to https://www.cannabisnursesnetwork.com/

“Breaking The Cycle Of Opioid Dependency Using Cannabis” Topic Of Cannabis Nurses Network Conference

Educational Session and Panel on Opioid Crisis will also include Professional Athlete, Boo Williams, Noted Cannabis Author Uwe Blesching, PhD and Hospice Nurse Marcie Cooper RN, MSN, AHN-BC.

CALIFORNIA:  Noted medical cannabis writer and author, Uwe Blesching, will address the timely topic of opioid addiction in an educational session titled “Breaking the Cycle of Opioid Addiction” at this year’s Cannabis Nurses Network Conference (CNNC), the annual professional development and education conference designed exclusively for Registered Nurses and wellness professionals to advance their understanding of cannabis medicine, the endocannabinoid system, and practical applications in day-to-day patient care & practice. This year’s conference will be held at the San Diego Sheraton Hotel and Marina from February 28th through March 2nd, 2019. 

Blesching is a regular contributor to the cannabinoid health sciences, mind-body medicine, phytopharmacology, as well as evidence-based illness prevention and treatment protocols.  Blesching’s books such as the Cannabis Health Index, Breaking the Cycle of Opioid Addiction, and Heal Yourself with Cannabis are based on Blesching’s rigorous in depth research and twenty years’ experience in emergency medicine as a Paramedic for the City of San Francisco. 

According to reports, states with medical cannabis laws have a 25% lower opioid overdose mortality rate compared with states without medical cannabis laws. In addition, medical cannabis saves Medicare about $165 million annually in prescription costs alone.

Blesching will also join professional athlete, Boo Williams and hospice nurse, Marcie Cooper RN, MSN, AHN-BC for a panel titled “Cannabis & Opiate Harm Reduction” Williams, a former tight end for the New Orleans Saints and founder of Black Ghost Enterprises, now leads a multi-faceted branding company that includes a line of CBD cannabis products under the BooBeary brand.  As a former professional athlete, he brings his own personal experience with using cannabis for pain management and mental health, along with his vast industry knowledge, to lead his venture. 

Nurse Cooper has been a hospice nurse for more than 10 years created and contributed to several nationally offered nursing CEU courses and programs on cannabis including Cannabinoid Connections in 2016. She has been teaching Geriatric Nursing and Transcultural Nursing in a BSN program and incorporating concepts of cannabis nursing into these traditional nursing courses. Providing direct patient care has always been and remains her first love and passion aside from teaching physicians and nurses. 

CNN Founding Member, Heather Manus, RN, “Patients are using cannabis legally, with or without medical oversight. Nurses are being encouraged by the National Council State Boards of Nursing (NCSBN) to seek and gain knowledge regarding Cannabis Patient Care. I believe we are witnessing a revolution in healthcare, and Nurses are among those at the forefront.”

Healthcare professionals are encouraged to register to learn about cannabis science, research, and clinical applications related to the human endocannabinoid system and cannabinoid therapeutics from world-class experts.

Event website for tickets is www.CannabisNursesNetwork.com/cnnc

Cannabis Has A New Channel Connecting To 250 Million Televisions – In The United States Alone

New streaming media platform gives cannabis companies their best opportunity yet to showcase their brands and reach consumers all around the world through television, online, and mobile apps

NEW YORK: “A New Cannabis Channel” (ANCC), a far-reaching streaming television platform, is set to premiere next month on 4/20, the cannabis industry’s biggest day. The official channel name will be unveiled along with other exciting news in the weeks before the channel bows. Available on the most popular ways people find, consume and engage with content, ANCC offers unprecedented reach and exposure for cannabis, hemp and CBD brands.

ANCC is premiering globally on six television streaming services including Apple TV, Roku, Android TV, Amazon Fire TV, Samsung TV and LG Channels – services connected to 250 million televisions in just the United States alone. The channel will also be available online and accompanied by mobile apps for Android, iPhone, Amazon Mobile and Kindle.

 

“From the outside looking in, people may think that the cannabis industry is thriving, but there is still a lot of opportunity that has been out of reach,” said Dan Herer, of iconic Jack Herer™ Brands. “The cannabis industry needs to educate the marketplace, and cannabis businesses need a place to showcase their brands. By providing education through entertainment, A New Cannabis Channel blends the solution to these two challenges, opening the marketplace to tens of millions of people around the world like nothing else that is available.”

 

Despite the continuous march toward cannabis legalization in the United States – most recently with New Jersey and Virginia approving adult-use cannabis sales – the ability for brands to find and nurture large audiences remains limited, fractured and increasingly more complicated. Each state has its own regulatory framework, as do many localities, often constricting the manner and message that cannabis brands can use to reach target audiences. ANCC pierces through the complexity and restrictive regulations, offering cannabis businesses the best opportunity yet to advertise, build brand awareness and engage consumers.

With thousands of hours of high-quality video entertainment content, ANCC is empowered by 420MEDIA, which achieved historic firsts by airing 30-second cannabis commercial spots during prime-time programming on networks including BRAVO, Discovery and the History Channel, and the first-ever cannabis ads to air during an NFL Super Bowl. Viewers tuning into ANCC will see flagship series:

  • “5th Quarter” – Hosted by Super Bowl champion Marvin Washington, “5th Quarter” brings a new and higher standard to those seeking information about cannabis from the sports industry.
  • “Nurse Talk” – Cannabis personality “Nurse Heather” Manus, RN introduces important topics about medical cannabis in conversations with medical professionals and patients.
  • “Faces of Cannabis” – Profiling the biggest names in the cannabis industry including pioneers and the people building cannabis into a thriving industry.

“People don’t know where to buy, what to buy or how to use cannabis, and those are real problems we solve providing education through entertainment,” said Kerri Accardi, founder of 420MEDIA and the driving force behind A New Cannabis Channel. “Using engaging entertainment to solve the information problem opens new opportunities for cannabis brands, through advertising and product placements. We’re taking this solution even farther by using technology to make calls to action immediately accessible with the tap of a finger. The channel is free to watch, and brands can take full advantage of promotional opportunities for less than their tradeshow swag budgets.”

Leveraging the full internet-based streaming television feature set, advertising takes on a new look as brands are embedded and easily discoverable in every episode. Combined with permanently placed QR codes, viewers instantly leap from programming to product by tapping the screen of their mobile devices. Add-ons extend the reach of advertising with physical world promotional opportunities. And that is only the tip of the branding iceberg created by ANCC.

To get a sneak peek at ANCC streaming content visit its YouTube channel https://bit.ly/3bNDrcO.

Limited advertising and promotional opportunities remain for the 4/20 premiere. Cannabis, hemp and CBD brands interested in joining ANCC advertisers such as Jack Herer™ Brands, Curved Papers, and Chapman Health and Wellness should contact Mark Nockels at mark@anewcannabischannel.com.

“A New Cannabis Channel not only has the opportunity to dispel falsehoods and fiction of cannabis in all its forms, but the responsibility to expose the truth and facts long hidden and even removed from our understanding,” adds Herer. “This channel will not just show us how to survive in this future, but thrive in it. The truth is out: cannabis is the future.”

Kerri Accardi Is On A Mission To Educate The World About Cannabis

NEW YORK: Kerri Accardi wants to educate the world about cannabis. She’s been on a personal and professional mission since 2014, when a close relative passed away after an agonizing battle with cancer, suffering the brutal effects associated with chemotherapy and radiation — a battle Accardi believes might have been won had legal cannabis been available.

Her mission to the Staten Island, NY native to the canna-friendly West Coast right at the time when legalization movement was gaining momentum, where she connected with the advocates, growers, caregivers and community leaders who were at the center of California, Oregon and Washington’s quasi-legal medical marijuana movement.

With an activist’s eye and a passion for the plant, Accardi and her team at 420MEDIA have now created A New Cannabis Channel (ANewCannabisChannel.com), an omni-channel media play debuting April 20, 2021 (4/20).  Initial programming will include three original series: “5th Quarter” hosted by NFL Super Bowl Champion and cannabis activist Marvin Washington; “Nurse Talk” hosted by Nurse Heather Manus Sobel, founder of the Cannabis Nurses Network; and “Faces of Cannabis” intimate conversations with cannabis industry thought leaders, and will be available on ROKU, Amazon Fire Stick, Android, and iOS.

 

An ad-supported platform, A New Cannabis Channel is offering permanent commercial placement with integrated marketing, in-video shopping, social media and PR packages for the three inaugural series.

 

Listen in as MJNews founder David Rheins and Kerri Accardi catch up in this MJChannelOne Exclusive Interview:

Emmy Award-Winning Executive Elizabeth Browde Joins A New Cannabis Channel As COO

NEW JERSEY: Emmy award-winning media executive Elizabeth Browde is taking her talents to cannabis media, joining as COO of A New Cannabis Channel, a mainstream omni-channel scheduled to debut on 4/20/2021.

Ms. Browde, whose vast experience includes significant roles in platform start ups, television programming, celebrity global brands, brand building, TV commerce, will join CEO Kerri Accardi in the venture, designed to bring a variety of cannabis-infused edutainment programming to the canna-curious.

“Our focus is on educating the mainstream through compelling content, high-quality production, innovative advertising, and easy accessibility,” Accardi told MJNews. “We are on a mission to educate the world about cannabis.”

Scheduled for a soft launch on the stoner holiday 4/20, A New Cannabis Channel, will feature original programming with the leading voices in cannabis business, science, sports, medical, growing, and consumer culture.  Super Bowl Champion Marvin Washington will host “5th Quarter: What Happens After the Game.”; Nurse Heather Manus will host “Nurse Talk: Nurses Take on Medical Cannabis”; while “Faces of Cannabis” will feature thought-leaders in legal cannabis and hemp.

“This isn’t your stoner channel.” Browde tells David Rheins, “It is really about showing people the many uses of cannabis, and providing them with the information and tools they need to make decisions about how and when to use cannabis.

Listen in on this Marijuana Channel One exclusive, as MJNews Network’s David Rheins talks to Elizabeth about the role of media in the cannabis cultural revolution; women-run enterprises and how they are changing the canna-business; and the programming that will soon be coming to a screen near you.

420MEDIA Trailblazers In Cannabis: Stacy Thompson, Founder Women of Cannabis Conference

mjba Business

Digital marketing agency 420MEDIA and the Marijuana Business Association (MJBA) have joined forces to create a series highlighting entrepreneurs trailblazing the cannabis scene. Each week, we profile a noteworthy business pioneer and ask each 5 questions. This week’s featured trailblazer is Stacy Thompson, Founder of the Women of Cannabis Conference.

1. Tell us about your Company

Women of Cannabis emerged because I saw a need to empower women as the industry continues to grow. With the rise of the female entrepreneurs and women leaders, it is pivotal to the cannabis industry to create and accept an environment where we step it up and stand together. The opportunity is here for women to pioneer this industry and hold higher level positions in companies. According to Marijuana Business Daily, women make up 27% of the industry, which is higher than the average other industries. When creating this event, I reached out to women I respect and admire and asked them to get involved. The most amazing thing is they are, rapidly! Together we can achieve greatness.  As an entrepreneur myself, a large problem that often stands in our way are women getting to know and meet other women in this business. I knew I had to build an open community like this. Women of Cannabis evolved into an amazing conference to start the conversation. I envision leaders building other leaders, lifting us to our fullest potential.  

WOC2

2. Why did you choose the cannabis/hemp business?

I realized the opportunity to enter a brand-new market, and as an entrepreneur I found my place in this industry. It all started when I decided to go back to using cannabis after I stopped -while my kids were tweens and went on the doctor prescribed Adderall for my ADD instead of cannabis.  I quit because of the fear of having the “drug” talk with them and me using “pot”.  When they got older, I decided to go back to using cannabis.  Once I uncovered the truth about cannabis, I couldn’t do anything but join forces with others to break the stigma about this plant. The only way we are going to do that is if we all work together. We all want the same outcome, this plant to be free for all to use.

3. What change will your firm address in the industry? Does it address an unmet need?

We are hoping to empower women to take the chance and go for it!  Creating bonds, leadership, and unity as we maneuver through the legalization and laws changing along the way.  Together we can accomplish much more, so providing a space for that is our goal.

women

4. What has been the reaction to your product/service/technology?

The reaction to the Women of Cannabis conference has been overwhelming.  I am so excited for the women that have stepped up and have agreed to be a part of the conference.  We have an amazing lineup of speakers, Dr. Dina Browner, Wanda James, Larisa Bolivar, Renee Gagnon, Kalee Hooghkirk, Sierra Riddle, Nurse Juhlzie Monteiro, Nurse Heather Sobel, Carrie McClain and more coming. We are in for a treat to have all of these women trailblazers on one stage!

5. Are there any upcoming milestones for your company?

We have had such a great response for this conference, that we have been asked to take it on the road, add more breakouts, more speakers, more days… So, we shall see what the future holds for Women of Cannabis, but I do know one thing: we are not going anywhere.

Where can readers learn more?

Please check out our website, www.womenofcannabisconference.com for more information on our speakers that will be joining us, and how you can be a part of ‘herstory’ in Vegas!

Visit us on Facebook and follow us on Instagram: @WofCanna

The Wink In Weed: Lessons Learned At Seattle Hempfest

By David Rheins

I’m just back from another epic Seattle Hempfest.  The Pacific Northwest is one of the most beautiful regions on the planet, and its volcanic mountains, vibrant cities and evergreen forests never cease to inspire wonder.  I cherish my PNW canna-family, and am humbled at how rich and meaningful have been our shared experiences, as we workers in weed have toiled to reform marijuana law, and establish a legal cannabis industry.

Jake The Professor and Don Skakie talk Washington Homegrow

Jake The Professor and Don Skakie talk Washington Homegrow

It is a treat to spend time with legends: Farmer Tom Lauerman, Jake The Professor, Grandma Cat Jeter, Kevin and Crystal Oliver, AC Braddock and Fritz Chess, David Tran, Vivian McPeak, Joy Beckerman, Nurse Heather Manus, Ah Warner and so many others.  This year we were honored to have USVI Senator Positive Nelson, who was traveling with a video crew from 420MEDIA,  visit with us.  I first met Terence, who is universally known as ‘Positive’, at a High Tea at Seattle’s Green Labs Farms a few years back, when as moderator I had the privilege of introducing the pro-pot and “positive living” politician to the cannabis community.  Look for great things from the Senator and USVI (pot tourism anyone?) soon.

The canna family gathers every year at Hempfest

The canna family gathers every year at Hempfest

Seattle Hempfest for me has always seemed like the ‘State Fair of Weed.’  Tens of thousands of people — of every age, shape and size — streaming through a labyrinth of vendor booths, food trucks and tents, smoking weed, hanging out and listening to advocates preach to the choir, and bands sing about “Mary Jane.”  This year was no different, a little smaller — a couple fewer stages due to lack of sponsorship support — and smokier, as a result of raging fires in Canada and Eastern Washington.

2018-08-19 14.44.11

Eden Labs’ Fritz Chess, Flower Girls Queen MJ, and MJBA Ambassador At Large Jake The Professor

At the Curved Papers/MJBA booth, and at a series of industry parties, I had the opportunity to reconnect to my industry friends and colleagues. What I heard was a consistent narrative: these are make or break times for Washington licensees.  Competition is fierce and getting fiercer.  Wholesale prices are brutally low for producers, and while sales remain strong at retail and gross revenues are high, profits are elusive and unfair taxes still eat up most of the profits.  For licensees the choice is straightforward: differentiate or die.

Much of our conversation revolved around the mainstreaming of cannabis — and the impact that the $4B USD investment that Constellation Brands just made with Canopy Growth would have on the mom & pops. The game has gone from grassroots to international overnight, and for the smaller players there is tremendous pressure to scale.  Undercapitalized businesses are putting their licenses up for sale, or looking for partnerships and mergers.

 

DOPE celebrated its 7th Anniversary with a “Golden Ticket” Party

Cannafest Destiny.  The West Coast is the fertile birthplace of the legal cannabis industry.  While NORML, established in 1970, can rightfully claim authorship of the political legalization and reform movement, the business — and more importantly the community — started in California, Oregon, Washington (and British Columbia).   The legitimate markets that we have created out West have blazed bright, sparks have now inspired entrepreneurs, activists, investors and politicians across the country — from Maine to Maryland, Michigan to Oklahoma. Our duty and opportunity is now to export the incredible experience and knowledge to these new emerging markets.

In a weird wrinkle of federal prohibition, Legal Cannabis has become international, before it has become a national industry!  Our neighbors to the north are rapidly ramping up their legal cannabis industry, and positioning themselves globally with distribution deals in emerging European, Caribbean and South American markets. Public Canadian companies are gobbling up American brands, and deals are now measured in the billions.

Jeremy MIller is organizing Viva Las Hempfest!

Jeremy Miller is organizing Viva Las Hempfest!

No where can we witness the mainstreaming of marijuana better than Las Vegas.  Neon billboards on strip.  24/7 retailers with drive thru.  Las Vegas, once upon a time among the harshest places in America to be caught with a seed or a stem (an infraction that could land you 20 years in the hoosegow) now actively planning the opening of consumption lounges and canna-friendly hotels.  No peace, love and tie dye hippie culture here.  Just the business of entertainment.  It is fitting then that the next stop for the Cannafest Destiny tour will be Las Vegas Hempfest on November 3&4th — Viva Las Hempfest! Hope to see you there!