Search Results for: david Rheins

MJBA Founder David Rheins Picks The Hottest Hemp, CBD, Vape & Culture+ Products Of 2019 At ASD Market Week | Culture+

VIP Panel Will Include Founders of Elixinol, The Blinc Group, Curved Papers and Farmer Tom Hemp Co.

NEVADA: The Culture+ marketplace is exploding, with thousands of new legal hemp, CBD, vape and cannabis-culture products creating consumer excitement and marketplace disruption.

MJBA at ASD

MJBA’s founder and executive director David Rheins, a seasoned marketing executive who learned his chops playing senior roles for Rolling Stone, SPIN, Time Warner AOL, has scoured the country to find The Hottest Hemp, CBD & Culture+ Products of 2019, which he’ll present at the ASD Market Week | Culture+ convention in Las Vegas on Monday, March 18, 9:00 AM – 9:45 AM.

Screenshot 2018-12-10 16.46.33These are the products that every retailer must know about – from hemp-based fashions and CBD health and beauty aids, to the latest in vaporizer technology and glassware.

Screenshot 2018-12-10 14.26.21

Following the 45-minute presentation, moderator David Rheins will lead a VIP Panel Discussion with the brand marketers who are building the industries best and most innovative brands, including Elixinol co-founder David Newman, The Blinc Group CEO Sasha Aksenov, Farmer Tom Hemp Co. Founder Tom Lauerman, and Curved Papers Founder Michael O’Malley.

Hemp is projected to be a $22 Billion market by 2012. Get an advanced look at all the hottest products, trends and technologies driving the red-hot Culture+ market.

Registration for the show is available online.

David Rheins Keynote Address At Indiana Cannabis Chat 1.0

The following is a transcript of MJBA Executive Director David Rheins’ keynote speech at Indiana Cannabis Chat 1.0, last week’s educational mixer held at the historic Antelope Club in downtown Indianapolis.  The event was produced put by the Indiana Libertarian Party of Marion County, and sponsored by Curved Papers.


Thank you, it is an honor to be able to address this historic first Indiana Cannabis Chat 1.0 event.

As Chris mentioned, my name is Dave Rheins. I am the founder and executive director of the Marijuana Business Association, or MJBA.  MJBA is a national trade organization serving the legal cannabis industry.  We represent hundreds of licensed cannabis businesses and the many professional services companies upon whom they rely.  We support grassroots communities in Washington, Oregon, Colorado and New York/New Jersey with plans to add more as new legal states like California, Nevada, Massachusetts and Maine come online.

We host professional networking meetups, educational panels, seminars and workshops, host job fairs and vendor fairs, and run several cannabis-related media sites, including MJHeadlineNews, Marijuana Channel One and the MJNewsNetwork.

I am a Hoosier, born and raised in Indiana.  I grew up in Indianapolis, graduated North Central and Indiana University, where I studied Journalism and English.

I spent my professional career at the intersection of popular culture, technology and commerce at places like Rolling Stone, SPIN and AOL Time Warner.  My work with the MJBA is a natural part of that continuum.  Pot Culture is Pop Culture.

MJBA was founded in 2012, before Colorado or Washington passed their historic voter initiatives legalizing adult personal use of cannabis, creating the first regulated pot marketplaces.

After 80 years of prohibition, our challenge was to create, from the ground up, a system of producing, processing and retailing a heretofore illicit product. Not only did we need to put in place the mechanisms of a whole new marketplace, we needed to reintegrate the underground cannabis industry and lifestyle into the mainstream economy.  Normalization is our greatest challenge.

Legalization came by way of voter initiative, not legislation. Meaning that the people and not the political parties heralded in this enormous societal change. In fact, no major politician supported Washington’s I-502 or Colorado’s Proposition 64. And when both passed, the state was mandated to create a system for regulating, taxing and supervising this nascent industry.  Every new legal state has had to create a system of commerce – and a regulatory schema that worked.  Each of the 8 legal states has its own idiosyncratic set of rules and regs, and within each state, counties and municipalities add their own layer of rules and taxes, or in some case opt out of legal pot altogether.  Your participation in the education and advocacy in your community is crucial.

The challenge has been enormous, made only more difficult due to the complexities of federal prohibition – which restricts the growth of the industry by inhibiting its access to those things it needs to grow: everything from simple banking and commercial capital, to medical research.  Legal cannabis businesses operate at an extreme disadvantage when it comes to taxation.  IRS Code Section 280-E restricts these state-regulated and legal businesses from deducting anything beyond simple COGS (Cost of Goods Sold), and the resultant high tax level making profitability elusive indeed.

Federally, marijuana is still classified as a Schedule 1 substance under the Controlled Substances Act.  Federal prohibition has resulted in a crazy-quilted patchwork of state industries, no two alike, as every state government, and every community within these legal jurisdictions decide what legal cannabis will look like.  And it is here that there is the greatest opportunity for the entrepreneur and independent investor.

It is at the state and local level that decisions are being made as to what legal products will be available, how they are grown, tested for quality and safety, packaged, distributed, advertised, marketed, sold and taxed.  Decisions about potency, are being made by local participants in each community.  Early entrants are uniquely being given the opportunity to define the marketplace.  While our cannabis revolution is national, and indeed international in scope – the biggest opportunities are local.

 Indiana will have the opportunity to build the legal cannabis marketplace that works best for its citizenry.

Let’s level set the business opportunity.  According to the National Conference of State Legislatures, A total of 29 states, the District of Columbia, Guam and Puerto Rico now allow for comprehensive public medical marijuana and cannabis programs.  In addition, 17 states allow use of “low THC, high cannabidiol (CBD)” products for medical reasons in limited situations or as a legal defense. Those programs are not counted as comprehensive medical marijuana programs.

Indiana’s House Bill 1148 would legalize the use of cannabidiol for patients with treatment-resistant epilepsy. The oil is derived from the cannabis plant but would be allowed to contain only up to .3 percent THC.

Eight states and the District of Columbia now have legalized small amounts of marijuana for adult recreational use.

The legal cannabis industry is the fastest growing industry in our economy. Tens of thousands of new licensed cannabis companies have created hundreds of thousands of new jobs and generated hundreds of millions in new tax revenues.

According to New Frontier Data, legal consumer spending across North America grew 34 percent in 2016 to $6.7 billion and can be expected to grow at a 27 percent compound annual growth rate (CAGR) over the next five years, to $22.6 billion in 2021

“While the uncertainty created by the mixed signals coming out of the Administration may cause a temporary dip in some valuations of cannabis companies and some more risk-averse institutional investors and multinational companies may continue to stay on the sidelines, it won’t impact the growth of the market much at all,” said Troy Dayton, CEO of ArcView Market Research. “No matter what the administration does, states will continue to issue cannabis licenses to a long line of applicants and licensed cannabis outlets will continue to have long lines of consumers ready to purchase this product from regulated establishments.”

More facts:

  • North Americans spent $56.1 billion on legal and illicit cannabis products in 2016, about half of the $105 billion they spent on beer. But only $6.7 billion of that was spent legally and 87 percent of that came from just five states and Canada;
  • Growth in legal cannabis sales has already eroded the illicit market. This erosion will greatly accelerate in 2018 with the arrival of legalized adult-use programs in North America’s two biggest markets, California and Canada. Meanwhile, the 20 states without legal cannabis programs contributed nothing to the accelerating erosion of the illicit market;
  • Voters in Florida, Arkansas, Montana, and North Dakota passed medical cannabis initiatives in 2016.  This means that 63 percent of Americans can legally obtain cannabis with a doctor’s recommendation;
  • Voters in California, Massachusetts, Nevada, and Maine passed adult-use measures in 2016. This more than tripled the portion of Americans that will be able to purchase cannabis without a doctor’s recommendation in their home state to 21 percent; Compound annual growth rates above 50 percent since adult-use legalization in Colorado and Washington drew significant new segments of the investment community into the legal cannabis industry in 2016, driving triple-digit gains in public stocks and double-digit gains in capital raised by operating companies and a growing group of cannabis-focused investment funds;

For Hoosier investors who want to capture some of the industry’s rapid financial growth, but aren’t able or don’t want to get involved with plant-touching firms that grow or sell cannabis and products still prohibited under federal law, lots of opportunities exist.   Here are some of my favorites:

    • Real Estate
    • Logistics/Distribution
    • Software
    • Security
    • Lighting
    • Soil
    • Hardware: big ag tech for growers, extraction machines for processors, and point of sale for retail; consumer products (vapes and accessories)
    • Nutrients and hydroponics
    • Testing, Labs & Quality control
    • Genetics
    • Packaging
    • Branding, Marketing and promotion
    • Business Intelligence
    • Professional services – Legal, Accounting, Business planning
    • Investment – penny stocks, equity and debt investment

Hemp is the most immediate opportunity for Hoosiers.

According to Vote Hemp approximately 9,650 acres of hemp crops were planted in 15 states during 2016 in the U.S., 30 universities conducted research on hemp cultivation, and 817 State hemp licenses were issued across the country. This hemp cultivation is legal in 32 states, which have lifted restrictions on hemp farming and may license farmers to grow hemp in accordance with Sec. 7606 of the Farm Bill, the Legitimacy of Industrial Hemp Research amendment.

Historically: Indiana has had a long and proud hemp history.  In 1930, it was the third largest crop grown in the state. And in 1940, there were six hemp processing plants in Indiana alone.

Hemp was grown widely until the 1970s Controlled Substances Act. 2 acres of hemp were cultivated in Indiana last year for research purposes.

Today:  Indiana Hemp Law   Year Passed: 2014 Summary: Senate Bill 357 authorizes state regulators to begin the process of licensing farmers to grow hemp commercially.The American Farm Bureau led by the Indiana Farm Bureau recently endorsed ending the federal prohibition on industrial hemp at its annual meeting in January.

Most recently, the US House of Representatives approved language in the federal Farm Bill to allow pilot studies specific to hemp cultivation to take place in states that have authorized them. Indiana’s farmers ought to be able to take advantage of this pending change in federal law.
Statute:
 Ind. Code § 15-15-13-7 (2014)

Gov. Eric Holcomb signed Indiana’s first medical cannabis legislation in April. It legalizes cannabidiol or CBD – for the treatment of epilepsy.

How will Growing & Processing of CBD be governed in Indiana?

Kentucky grew more than 2500 acres of hemp last year, making it the second largest producer behind Colorado. The Hemp CBD representing $130 million in sales in 2016 with growth at a 53% AGR (Adjusted Growth Revenue).

CannaFest Destiny:

A recent editorial in the Indy Star from Indiana Attorney General Curtis Hill, whom I understand will be in this same hall tomorrow, acknowledges that legalization is sweeping the country and the unstoppable trend is headed this way.  Legalization is coming to Indiana, sooner than you think.

The question for you thought-leaders in the audience should be HOW to get in on the ground floor of this emerging market.  We suggest that you start by 1) Getting Informed 2) Getting Connected  3 )Activating attend conferences, organize more Cannabis Chats and join groups – political and business.


See related article: http://mjnewsnetwork.com/events/cannafest-destiny-tour-stops-at-first-church-of-cannabis-in-indy-on-june-13th-2018/

 

 

 

 

 

 

 

Witnessing The Birth of An Industry: MJBA CEO David Rheins Looks Back At 2014

By David Rheins 

2014 has been an amazing year for those of us on the front lines of the legal cannabis movement. Thanks to the support of the now 300+ cannabis business members, dozens of sponsors and thousands of supporters, the b2b trade group I run, Marijuana Business Association (MJBA), has grown rapidly.  We’ve been busy during our first full year of operations helping our young industry lay the foundation for what will be one of  Washington State’s — and eventually the nation’s — major economic drivers.  Here are some of the year’s highlights:

Women of Weed

Women of Weed

As the industry grows, so do we: MJBA business groups now meetup regularly in Seattle, Tacoma, Vancouver, and Spokane, WA. And in the first quarter of 2015, we’ll expand these networking events to support cannabis business communities in Denver, CO and Portland, OR.

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In the past year we’ve focused most of our energies helping to build Washington’s nascent legal cannabis business community. Focusing on our core values of providing reliable business intelligence, community and opportunity, MJBA organized two major b2b Vendor Fairs this year — both at Seattle’s Magical Butter Studios.  Our inaugural MJBA Vendor Fair in March 2014, came just as the first recreational marijuana licenses were being issued by the LCB.  That historic event, sponsored by leading edible company Evergreen Herbal, saw more than 300 businesses participate – with 25 sponsor/vendors.  Our second iteration,  MJBA Vendor Fair Summer, sponsored by Blue Line Protection Group, happened just days before the opening of Washington’s first legal pot shops and saw 20 vendors and 200 attendees who made crucial contacts and business deals.

Evergreen Herbal chief Marco Hoffman on stage at Vendor Fair.

Evergreen Herbal chief Marco Hoffman on stage at Vendor Fair.

MJBA_VendorFairPicsAnimation

In between those two events, we launched the MJBA Women’s Alliance with an elegant power luncheon at the Columbia Tower Club, featuring a keynote speech by LEAP’s Diane Wattles Goldstein, guest appearance by Cheryl Shuman. Ah Warner, Cannabis Basics founder, and creator of Women of Weed, was presented with a lifetime achievement award.

MJBA Women's Alliance Luncheon

MJBA Women’s Alliance Luncheon

Later in May also saw the debut of MJBA’s first Professional Education Seminar, “Canna Business and the Law.” Sponsored by Canna Law Group and emceed by CNBC’s Al Olson, the event featured VIP Keynotes by Seattle City Attorney Pete Holmes and WSLCB Member Chris Marr.

Seattle Attorney Pete Holmes was a keynote speaker at Canna Business & The Law

Seattle Attorney Pete Holmes was a keynote speaker at Canna Business & The Law.

MJBAProfessionalEducationSeminar

Pete Holmes and Chris Marr take questions

In June the MJBA moved into its HQ in Bothell, WA.  And to commemorate the occasion, we held an MJBA Women’s Alliance Held a picnic at the compound, with more than 70 cannabis ladies pitching in for “pot luck.”

In July, we launched the South Sound Tacoma MJBA meetup at Surge Tacoma. The first event was over-capacity and demonstrated that the need to support cannabis business was not just a Seattle phenomenon

Those getting into the marijuana industry today are getting a leg up on the growing wave of competition. The New York Times recently covered the industry that is now receiving financial backing from several networks of investors that are ready to plunge millions into the industry.

South Sound supports a robust MJBA community

For 4 days in August, MJBA was a VIP Sponsor of Cannacon V1.0 at the Tacoma Dome. Our MJNewsNetwork and Marijuana Channel One on YouTube covered the event extensively.  Canna personality Radical Russ Belville interviewed key MJBA business members for his 420 Radio Network.

LCB's Randy Simmons and David Rheins at CannaCon

LCB’s Randy Simmons and David Rheins at CannaCon

In August, MJBA also hosted a benefit for NORML at its Bothell HQ.  The event was sponsored by Blue Line Protection Group, O.pen Vape, Evergreen Herbal and Washington Bud Company.  NORML founder Keith Stroup, travel author Rick Steves, cannabis celebrity Cheryl Shuman, Washington NORML founder Kevin Oliver and High Times Editor Rick Cusick were all in attendance.  The event raised $1500 for NORML.

NORML's Keith Stroup, David Rheins and Kevin Oliver

NORML’s Keith Stroup, David Rheins and Kevin Oliver

In August, MJBA Women’s Alliance sponsored a benefit for the Pink Gene Foundation at Suite at the Hyatt in Bellevue.  $1000 was raised via a silent auction of donated wares from MJBA’s generous business members and sponsors.
PinkGene

Washington Bud Co's Shawn DeNae and attorney Stephanie Boehl

Washington Bud Co’s Shawn DeNae and attorney Stephanie Boehl

We held our first ever MJ Research listening summit in August, which informed our second MJBA Professional Education Seminar, “Technology & Your Cannabis Business”  held at the Motif Hotel in Seattle. Sponsored by CIPS, the event featured keynote presentation by Jamen Shively and ICCCO, and featured five all-star expert panels.

Ben Livingston Emceed MJBA's Technology & Your Cannabis Business Seminar

Ben Livingston Emceed MJBA’s Technology & Your Cannabis Business Seminar

MJBA at CannaCon 2014

MJBA’s David Rheins being interviewed at CannaCon 2014

In September, MJBA launched the Vancouver Meetup. The Mayor of Vancouver proclaimed the day “Cannabis Hemp Awareness & Marijuana Safe Usage Day” – Viridian Sciences was host, and Congressional candidate Bob Dingethal spoke to the group.  And we’d like to thank Danille Ulvila with Life Gro for hosting our most recent Tacoma Meetup at her impressive Life Gro facility.

Viridian Sciences hosted MJBA Vancouver's first meetup

Viridian Sciences hosted MJBA Vancouver’s first meetup

 

MJBA held its monthly Seattle meetups at Magial Butter Studios in SODO

MJBA held its monthly Seattle meetups at Magical Butter Studios in SODO

In September, MJBA launched MJBA Job Fair, a historic gathering of Washington Cannabis Industry’s employers and job seekers. Presented by Weedhire.com, and sponsored by Viridian Sciences, Eden Labs and Blue Line Protection Group, the event attracted more than 400 attendees, with 30 employer sponsors and more than 140 job openings.  We even hosted a “Marijuana Is Safer Than Unemployment” Fashion Show!

 

Job Fair Seattle was a huge success

Job Fair Seattle was a huge success

Eden Labs' CEO AC Braddock on the runway at the MJBA Jobs Fair in Seattle.

Eden Labs’ CEO AC Braddock on the runway at the MJBA Jobs Fair in Seattle.

In November, the Women’s Alliance hosted “The Power To Lead,” a day of inspiration, information and celebration, featuring Ladybud publisher Diane Fornbacher and financial guru Debbie Whitlock.

Ladybud Publisher Diane Fornbacher keynoted "The Power to Lead"

Ladybud Publisher Diane Fornbacher keynoted “The Power to Lead”

A couple of days later in November, MJBA Research published its first market research report, and held its third Professional Education Seminar:  “Dollars & Sense: Risk & Financial Planning for your Cannabis Business.” Sponsored by RMMC Consulting, the daylong event included a robust vendor area, and a daylong series of panels, including an hourlong Q&A with LCB Deputy Director Randy Simmons. 7 expert panel focused on actionable advice for the more than 200 I-502 licensees and applicants on their major areas of concern: financing and money management; insurance and risk; security, distribution and transportation; merchant service; business intelligence. MJ Freeway sponsored the 4:20 happy hour.

 

Dollars and Sense of Risk & Financial of Your Cannabis Business

Dollars and Sense of Risk & Financial of Your Cannabis Business

Just under 500 job seekers networked for opportunities to work in WA's legal marijuana industry.

500 job seekers came to MJBA Job Fair Seattle

In December 2014, the Company held its first annual “Cannabis Xmas Bazaar: Hot Pot Products for the High Holidays,” an historic showcasing of marijuana-themed products and innovations with participation by over 20 independent vendors and 150 members.   And, to top it all off, we were honored to be nominated as “Best Cannabis Association of 2014” in the Dope Industry Awards.  All in all, I’d say it was a fantastic first year in the life of a Green Rush startup.

Can’t wait to share what next year brings.  Hope you’ll stay tuned.  In the meantime, here’s wishing everyone a safe, happy, hempy holiday season.

The Cannabis Elders at the Dope Industry Awards

The Cannabis Elders at the Dope Industry Awards

 

Leafly sponsored Sativa Santa at MJBA Cannabis Xmas Bazaar

Leafly sponsored Sativa Santa at MJBA Cannabis Xmas Bazaar

Farmer Tom "Sativa Santa" and Seattle Hempfest's Vivian McPeak

Farmer Tom “Sativa Santa” and Seattle Hempfest’s Vivian McPeak

Michael Stusser and Higher Ground TV captured this year's Hot Pot Products

Michael Stusser and Higher Ground TV captured this year’s Hot Pot Products

MJBA’s Rheins Leads All-Star Panel On Canna-Marketing At CCC in PDX

In today’s hyper-competitive legal cannabis industry, excellent branding and marketing is essential.  It’s “Differentiate Or Die” says MJBA executive director David Rheins.  “It used to be that farmers could rely upon the quality of their crops and their reputation in the local community.  With commercialization, the quality and desirability of the product, must be communicated through meaninful branding, appealing packaging, and solid marketing.”

Rheins will be moderating a panel of leading cannabis industry marketeers at the 4th Annual Cannabis Collaborative Conference in Portland, January 24th.  The marketing panel will feature a number of top canna-brand experts including Stephen Gold, The Daily Leaf; Sean Lucas, NUG Digital Marketing; and Ryan Michael, KindTyme, as we discuss the top branding and marketing trends every canna-marketer must know.

  • Differentiate or Die!  Marketing Panel
  • 12:00 – 12:45pm, January 24
  • Room D204 (Seats 50)
  • Speakers: Dave Rheins, Sean Lucas, Ryan Michael and Stephen Gold

    Moderating the ancillary businesses panel at CCC

    David Rheins Moderating the marketing panel at CCC

Greetings From New Jersey, Now The 15th State To Go Green

By Stu Zakim

After a long rollercoaster rider, which saw the Cannabis legislation in New Jersey go through many iterations, this past Monday, it finally became legal.  The Garden State now stands in a unique position of being the epicenter of legal Adult Use and medical Cannabis on the East Coast.  The bigger question is can the current infrastructure manage what will surely be a significant increase in consumers purchasing legal Cannabis without minimizing the importance of keeping the state’s over 100 thousand medical patients fully supplied with the medicine they need to manage their lives in a healthier way than opiates.

Stu Zakim and NORML:’s Keith Stroup

In most of the states where the voters or legislators have approved laws that make Cannabis use legal, there has been a major hit on the medical patients.  New Jersey, in learning from the other states, have addressed a number of issues to avoid making the same mistakes.  They need to be applauded for their focus on the patients rather than the Adult use consumer as it’s all about how the plant makes life better for all.

Besides the celebration of the approval of the bill and Governor Murphy’s signing of it, the new bill will finally deal with the long term impacts of social injustice and equity that have affected communities of brown, black and Latino’s.  No longer can the police arrest someone if they smell of Cannabis or alcohol based on that fact; there are other long needed corrections to how the police deal with underage and Adult use Cannabis in place thanks to the concerted efforts of industry leaders like Leo Bridgewater, Ed Devereux, Scott Rudder, William Caruso, Susanna Short, Happy Munkey and others.

Curved Papers founder Michael O’Malley and Stu Zakim at the 2018 NYC Cannabis Parade

From a financial perspective, New Jersey is situated between two of the most populous areas in the I-95 corridor on Amtrak – NYC and Philadelphia – and should reap those rewards as it expands its medical program and moves towards awarding more licenses before moving on the Adult Use dispensaries.

As a communications strategist who has spent 8 years preparing for this moment on the East Coast, validates all the principals my friend David Rheins created with his forward thinking Marijuana Business Association (MJBA) and their many media properties (including MJNews Network and Marijuana Channel One used to help influence public opinion through educational programs long before others joined that space.

As the legalization process moves forward in NJ and hopefully NYC, please check MJNews for regular updates.  It’s going to be an exciting time and thanks for reading.

‘Nurse Heather’ Is Bringing Cannabis Education To A Mainstream TV Audience

CALIFORNIA: For more than a dozen years, Nurse Heather has been on the cutting edge of medical cannabis education.  Beginning April 20th, 2021, she’ll be taking that knowledge, and her cannabis nurses’ perspective, to a mainstream TV audience in her new role as host of “Nurse Talk”  — one of three on-demand programs debuting on 420MEDIA’s ANewCannabisChannel.com

Each episode of Nurse Talk will feature one-on-one  conversations with leading cannabis nurses, doctors, patients, pioneers, and celebrity athletes, exploring answers to common questions about medical cannabis, with a particular focus on understanding the endocannabinoid system, cannabinoid therapeutics, and dosing.

MJNews’ David Rheins had an opportunity to sit down with Nurse Heather this week for an exclusive conversation, during which she explained that her relationship with the plant began as a teenager, where like so many she was introduced to marijuana as a recreational social lubricant.  It was only many years later, as a practicing healthcare professional, that Nurse Heather discovered the powerful medicinal benefits of medical cannabis. A knowledge that she learned directly from from her cannabis-using patients — not through nursing school, professional education, or other healthcare professionals who remained largely ignorant and skeptical of the plant.

As that firsthand patient and clinical experience grew, Nurse Heather began to share that knowledge with other healthcare professionals, and soon became a “go to resource,” public speaker and community leader, picking up the appellation “Cannabis Nurse Heather” along the way. 

Nurse Heather was invited to join an New Mexico dispensary license, assuming the responsibility of sharing with the dispensary staff all she had learned along her journey. She immersed herself on a mission to learn everything she could about the science of cannabis, participating at conferences like Patients Out of Time, Marijuana for Medical Professionals where first discovered the endocannabinoid system.

That knowledge blew “the top of my head off” she told MJNews, “I couldn’t unlearn it, and as a matter of fact I had to share it. It became a passion of mine to help educate my colleagues.”

“Nurse Talk” will debut on April 20, 2021, available for on-demand via Roku, Amazon Fire TV, Android and iOS.

Kerri Accardi Is On A Mission To Educate The World About Cannabis

NEW YORK: Kerri Accardi wants to educate the world about cannabis. She’s been on a personal and professional mission since 2014, when a close relative passed away after an agonizing battle with cancer, suffering the brutal effects associated with chemotherapy and radiation — a battle Accardi believes might have been won had legal cannabis been available.

Her mission to the Staten Island, NY native to the canna-friendly West Coast right at the time when legalization movement was gaining momentum, where she connected with the advocates, growers, caregivers and community leaders who were at the center of California, Oregon and Washington’s quasi-legal medical marijuana movement.

With an activist’s eye and a passion for the plant, Accardi and her team at 420MEDIA have now created A New Cannabis Channel (ANewCannabisChannel.com), an omni-channel media play debuting April 20, 2021 (4/20).  Initial programming will include three original series: “5th Quarter” hosted by NFL Super Bowl Champion and cannabis activist Marvin Washington; “Nurse Talk” hosted by Nurse Heather Manus Sobel, founder of the Cannabis Nurses Network; and “Faces of Cannabis” intimate conversations with cannabis industry thought leaders, and will be available on ROKU, Amazon Fire Stick, Android, and iOS.

 

An ad-supported platform, A New Cannabis Channel is offering permanent commercial placement with integrated marketing, in-video shopping, social media and PR packages for the three inaugural series.

 

Listen in as MJNews founder David Rheins and Kerri Accardi catch up in this MJChannelOne Exclusive Interview:

Emmy Award-Winning Executive Elizabeth Browde Joins A New Cannabis Channel As COO

NEW JERSEY: Emmy award-winning media executive Elizabeth Browde is taking her talents to cannabis media, joining as COO of A New Cannabis Channel, a mainstream omni-channel scheduled to debut on 4/20/2021.

Ms. Browde, whose vast experience includes significant roles in platform start ups, television programming, celebrity global brands, brand building, TV commerce, will join CEO Kerri Accardi in the venture, designed to bring a variety of cannabis-infused edutainment programming to the canna-curious.

“Our focus is on educating the mainstream through compelling content, high-quality production, innovative advertising, and easy accessibility,” Accardi told MJNews. “We are on a mission to educate the world about cannabis.”

Scheduled for a soft launch on the stoner holiday 4/20, A New Cannabis Channel, will feature original programming with the leading voices in cannabis business, science, sports, medical, growing, and consumer culture.  Super Bowl Champion Marvin Washington will host “5th Quarter: What Happens After the Game.”; Nurse Heather Manus will host “Nurse Talk: Nurses Take on Medical Cannabis”; while “Faces of Cannabis” will feature thought-leaders in legal cannabis and hemp.

“This isn’t your stoner channel.” Browde tells David Rheins, “It is really about showing people the many uses of cannabis, and providing them with the information and tools they need to make decisions about how and when to use cannabis.

Listen in on this Marijuana Channel One exclusive, as MJNews Network’s David Rheins talks to Elizabeth about the role of media in the cannabis cultural revolution; women-run enterprises and how they are changing the canna-business; and the programming that will soon be coming to a screen near you.

Churved Chanukah Chontest Chickoff!

Buy a Double Four Pack for the Festival of Lighting Up!

By Michael O’Malley

While you’re buying your gifts online this holiday season, please stop by curvedpapers.com and try a festive double four pack with our three new styles, RICE, RICE KING and HEMP KING paired with Curved® Papers and our 100% organic hemp NORML® Curved Papers for less than $10.

Curved® Papers make great stocking stuffers, and favorites in holiday gift guides every year. Each purchase with coupon code Churved Chanukah makes you eligible to win one of the new Curved Papers t-shirts and a whole box of Curved Papers, like they have in the store.

I always got a kick out of Chanukah. Though I am of Irish decent, I grew up in New York, and knew a lot of ethnic kids from immigrant families like myself in my neighborhood in Brooklyn. My first encounter with Jewish people came in the form of my family’s piano teacher, Mrs. Levy. She was so beautiful and played the piano beautifully, and was a great teacher.

It was the Sixties and all kinds of radical change was going on. The Pope came to New York on Yom Kippur. My sister as born that day. My father gave her a Jewish name, Miriam. It was part of what they called the Ecumenical Movement, and Vatican II. In the Catholic Church, they had the Priest facing the congregation, and said The Mass in English and sang folk songs. It only got weirder in the Seventies.

When we moved out of Brooklyn, my best friend was a guy named Ward. Turns out he’s half Jewish. Long story.

When I went to MIT, I started school on my 18th birthday, and in the first week, I was given the assignment to make up and solve what’s called a Fermi problem, in essence, figuring something out precisely using reason rather than measuring or counting. I thought of this problem, how many of the student at MIT are Jewish? There were not that many Irish kids. I was living with a lot of Jewish kids, and I became close to them, the Italian kids, the few Black kids and the other Irish kids. The Protestant kids, I had not been around as much, and they were different. There is such a tight relationship between Boston and New York. I could think of a million reasons why there would be this number of Jewish students or that number. My answer to the problem was very accurate in the end and I got my first good mark at ‘The Tute.’

I started smoking weed with a Jewish friend in the dorm during the holidays freshman year.

I lived up there a long time and during that time my sisters married guys from Jewish families. Someone asked my nephew what religion he was, and he said, “regular.”

When I moved home to New York again, I had a company called Kinetic Designs in Manhattan that did animations from CAD data, mainly for architects. We did jobs for all these great architects in the city, and then wound up doing it for all kinds of clients, including The Rolling Stones and other amazing people. I had a Guy named Guy working for me. He was from Israel. He was the same age as my brother James. They both had two sons during that time, and named them Aidan and Liam. Along with Michael, those are some old names that have appeared in both cultures for a long time. It was funny. Israel is still a leading marijuana country.

Running Curved Papers and sponsoring MJBA nationally with David Rheins, I have always enjoyed tagging along on his voyage year after year with the Jewish faith. He’s almost a New Yorker himself, after all. I guess 25 years at Rolling Stone and Spin should count for something. He’s up there on my lifelong list of favorite Jews, along with fellow left-handed, basketball-playing white guy and fellow Brooklynite, Bernie Sanders.

Michael O’Malley and Stu Zakim 2018 NYC Cannabis Parade

Let’s not forget real New Yorkers like Stu Zakim and Steve Bloom. Stu Zakim, New Jersey? Are you kidding me?

I digress, but I hope you’ll dash over to CurvedPapers.com/ChurvedChanukah and pick up a double four pack. All double four pack purchases through Christmas are qualified for the Grand Prize Drawing on Boxing Day, December 26th, also known as St. Stephens’s Day. Prizes will be awarded live on Zoom, and Curved Papers FB page, on Wednesday, December 28th, 2020 at 4:20pm EST, the third day of Kwanzaa. Be there or be square.

Enjoy the coming joint rolling season: Happy Hanukkah. Happy Holidaze 2020 to one and all!

And a happy New Year! There. I said it. Not too early. 2021 is gonna be a good year. But let’s do enjoy Hanukkah, Christmas, Kwaanza and all the vital festive traditions left in our crazy 2020 in the meantime.

Santa Sativa Kicks Off “High Holidaze 2020” With 420MEDIA and MJNews

It’s November, and now that the longest presidential election season is (almost) over, we here at MJNews Network turn our attention to the holiday season. To help us kick off the holiday season in style, we invited Santa Sativa to join us for a pre-season chat with MJNews Network founder David Rheins, exclusively here on Marijuana Channel One.

Santa Sativa is kicking off the season with a “High Holidaze 2020” campaign with 420MEDIA.  Watch it here: