WASHINGTON: Leafly, one of the world’s largest and fastest-growing cannabis technology company, has announced that accomplished startup executive Chris Jeffery has been appointed to the role of Chief Executive Officer. As CEO, Jeffery is responsible for Leafly’s vision and strategy as the company expands its operations and product offering around the globe.
“Building on Leafly’s established position as the world’s leading cannabis information resource, we are expanding our focus on providing consumers the tools they need to discover and purchase cannabis products,” said Jeffery. “With unprecedented momentum for legalization worldwide, we are uniquely positioned to help consumers navigate this new legal landscape with reliable information and a personalized experience that saves time and money when making purchasing decisions.”
Prior to Leafly, Jeffery co-founded OrderUp, an online and mobile food delivery service. He built the company into a dominant player in the e-commerce and on-demand delivery spaces, driving $100M+ in annual sales in 40+ markets across the United States. In 2015, OrderUp was acquired by Groupon.
Leafly is the go-to resource for cannabis information worldwide, with more than 13 million monthly visitors and 60 million monthly page views across its websites and mobile applications. With Leafly, finding the right cannabis products is fast, comfortable, and easy. Consumers can use Leafly to learn more about cannabis, discover new cannabis products and brands, and find and review cannabis retailers near them. The Leafly website and five-star mobile app also include the world’s most comprehensive strain database, a full news and culture section, and a video platform, Leafly TV.