WASHINGTON: Recognizing the communications and marketing needs of people involved or getting involved with the expanding cannabis business, the Marijuana Business Association (MJBA) has launched a press release distribution system that targets the media, both mainstream and industry specific reporters, who cover the cannabis industry.
As one of the cannabis industry’s leaders in helping assist and educate businesses through our workshops and meet-ups, one of the issues MJBA leadership constantly hears from its members in Washington, Oregon, Colorado, Alaska, Nevada, Oregon, New York and New Jersey are questions about Public Relations, Advertising and Marketing; how do we do it, how much should it cost, what should it look like and other related questions.
One of the more difficult challenges for any business, whether it’s a budding or an existing company, is how to effectively and efficiently reach their potential customers without breaking the bank?
Introducing MJ Business Network. MJBA is often sourced by media who are focused on this exciting business, which, through the years, has allowed us to cultivate the key reporters, both in mainstream media like the Seattle Times, NBC News and Variety, as well as industry outlets like DOPE, MG, Freedom Leaf, etc.
They’ve taken that expertise and extensive data base of media to build MJ Business Network as a solution and mechanism to help all kinds of businesses in the industry get their message in front of those who can help boost their brand. Their media contacts include digital, print and broadcast newsrooms, individual reporters and editors, consumers, news portals, websites, news syndicators, bloggers, social media networks and more.
MJ Business Network provides the following services to its clients:
- Distribution of your news release via the cannabis industry’s largest proprietary content distribution network – MJ Headline News –http://www.mjheadlinenews.com- and its app for IOS and Android phones – as well as the video assets they have such as MJ Channel One, your video source for cannabis news.
- Posting client’s news release through their highly trafficked Facebook, Twitter, LinkedIn and other social media platforms.
- Delivering client’s message, whether a news release or a video feature, into the inbox of the journalists that cover cannabis for them to consume.
- Integrating photos, charts and video into their message that will help the message be read, seen and acted upon. Multimedia is proven to drive engagement. Photos, videos, and infographics increase press release views significantly.
Pricing information is available upon request. For more information contact Stu Zakim at firstname.lastname@example.org.